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Our Philosophy: Nature in Its Purest Form
Amura Jewelry began with a fascination for the raw, unpolished beauty of the Earth. While the world moved toward mass production and identical designs, I felt drawn to the rough-cut stone—the amethyst that still carries the mountain’s chill, the aquamarine that reflects the wildness of the sea, and the dendritic agate that holds the patterns of ancient forests. We believe that true luxury lies in imperfection and that every stone, just like every woman, has a story that is entirely its own.
The Art of the Unique & High-Quality Craftsmanship
Our commitment is simple: No mass production. Each piece at Amura is created only once. Because we work with natural, rough-cut gems, we let the stone dictate the design. To honor these natural treasures, we set them in high-quality 925 Sterling Silver with elegant Gold Plating, ensuring your jewelry is as durable as it is beautiful. We celebrate their unique edges rather than forcing them into standard shapes, ensuring that when you wear an Amura piece, you are wearing a fragment of nature that exists nowhere else in the world.
Beyond Jewelry: A Journey of Energy
Amura is more than an aesthetic; it is a spiritual alignment. Every selection in our collection—from our raw gemstones like Clear Quartz to our hand-picked pearls—is chosen for its specific vibration and connection to the Chakras. Whether you seek the calming intuition of amethyst or the grounding stability of agate, our mission is to help you Find Your Stone and Feel Your Energy. We invite you to explore our world, join our workshops, and discover the stone that resonates with your unique path.
A Generations-Deep Passion
Jewelry is in our blood. The story of Amura Jewelry is rooted in a three-generation legacy of gemstone expertise, passed down from my grandfather and father. Growing up within a family business dedicated to the global wholesale of precious gems, I learned to see the world through the facets of a stone. My personal journey began as a child in 1997 in Thailand, the heart of the gem world, where I first discovered the magic of gems.
The Birth of Amura (2023)
After years of immersing myself in the wholesale world of natural stones, I felt a calling to create something more personal. In 2023, I founded Amura Jewelry in Barcelona to bring these natural, semi-precious treasures directly to you in their most authentic form. Amura is the culmination of a lifetime of expertise, moving away from mass production to focus on the unique spirit of every individual rough-cut stone.
Wearable Energy & Modern Rituals
Today, I bridge my family’s heritage with a modern understanding of spiritual well-being. Through our Gemstones & Aromatherapy workshops, I share the knowledge I’ve gathered over decades about how the vibrations of stones can harmonize our chakras and elevate our everyday lives. Every piece I create is a unique collaboration between nature’s history and your personal energy.